Express
Go-to-Market Strategy
from the digital marketing expert in Dubai
Express strategy is carried out in order to quickly answer the question — how suitable is the Arab market for a particular business, what is the competitive environment and what is the approximate size of the target audience there. Thus, the business conducts exploration of a new market and determines how suitable it is.
14 days
preparation time

What it consists of

1

Marketing audit

of business

Audit of the business state, errors in the presentation of the business to customers are identified, recommendations for correction are given.
2

Market demand analysis

I check whether there is a demand for your services or product on the market of the United Arab Emirates or another and how big or small this demand is.
3

Target audience size estimation

With the help of special marketing tools, I estimate the size of audience that you can target.
4

Express analysis

of competitors

How many of them in the Emirates market or another, how strong competitors are, what advantages they have.
5
Express segmentation of the target audience
Main segments to target first and how to find them (targeting selection).
6
Target Audience Segmentation
Having studied all segments of your audience, I build for each segment the path by which the business will attract it, I describe the main aspects of targeting each segment.
7
Recommended channels to enter the market
I select the most appropriate channels for attracting customers for your business, and briefly describe how to target your customers in each of the channels.
The development of a complete well-crafted marketing strategy takes from 1-2 months or more. Often, before registering in the UAE or other country, a business needs to conduct a quick market research to weight the opportunities.
Why Express?
No need
to wait
for months

Research
in no time

Developing a visual concept of an advertising campaign to test the interest of selected segments of the target audience.

How to quickly test the market?
You have a startup and you want to immediately develop a comprehensive strategy for its development.
3 days
AED735 ($200)
per segment
Writing selling text and prototyping landing pages to convert trial traffic into leads
4 days
AED735 ($200) per page
Creating landing pages on my domain or on customer's domain (Tilda), integrate the form and contacts to collect leads.
4 days
AED735 ($200)
per segment
Testing the target audience segments by launching advertising campaigns with easy entry (lead magnet, registration, applications) — this way, the interest of each target audience segment in the business offer is measured.
1 month
The budget for testing depends on the average order value and business area. Usually from AED3.680 ($1.000) but discussed and paid separately.
Launching and setting up advertising campaigns (setup fee for our work)
3 days
AED3.680 ($1.000)
So the price for testing market depends on the number of pages and starts from:
AED5.885 ($1.600)
30 strategies
developed

Over the years of working in the staff of companies, as well as in a marketing agency where many businesses passed through me, I came across various business models.
14 years
in marketing
For so many years in marketing, I worked with different channels as a narrow specialist — PPC, SEO, SEM, SMM, PR, data analytics. Such deep skills of each channel gave me a professional understanding of how best to build a marketing system.
Who develops

Signing An Agreement

Before we start, we sign a Service Level Agreement where the whole scope of work, terms are mentioned.

I have a Sole Professional License allowing me to provide services of Marketing Specialist, Market Analyst and Web Designer in the UAE.

Sole Professional License

You can transfer money from account to account.

Bank Transfer

How the work is provided
1
2
3

All research and strategy will be presented in a Google Presentation (or PDF), Google Drive and Spreadsheets.

Start working
4

Get in touch
for the first free consultation

Send me your contact details and I will reach you
Made on
Tilda