To promote the social business pages, everybody needs a well-crafted strategy with every step what to do and results measurements. Without it, SMM is just a posting to nowhere.
Stages of SMM
Business analysis
Analized business, its unique selling proposition (USP), target audience and audience segmentation, cross-channel opportunities to boost SMM.
Competitors' analysis
Conducted analysis of competitors, the search of their advantages and disadvantages, insights what to implement on the client's side.
STEP 1
From this, we understand how to package your social business page better way so that to emphasize its advantages
Page Design Concept
Elaborated design of your social media page with designed covers for reels, posts, icons, highlights, stories
SMM-strategy development
Built strategic plan of what to do, how to track results (KPIs), how involve the traffic and convert it into purchases, content matrix development.
STEP 2
From this, we understand how to do next so that we could reach as much traffic as possible
Hashtags
Collected hashtags to set your posts for acquiring Organic traffic
UTMs
All links in the popup menu are UTM-marked and tracked in Google Analytics
STEP 3
From this, we understand what tricks we should do to increase engagements from the incoming traggic and convert them to leads
Bloggers & Influencers
Collected social media groups and persinalities to collaborate with for cross posting and advertising
Content production
Produced posts with written texts and designed videos from your initial photo and video cases
Calendar of scheduled posts
Built strategic plan of what to do, how to track results (KPIs), how involve the traffic and convert it into purchases, content matrix development.
STEP 4
From this, we understand how to package your social business page better way so that to emphasize its advantages
Boost of posts' engagements
We boost all published posts them to get views and likes, thus increasing engagement rate (ER)
Boost of subscribers
We boost social media pages to increase subscribers and create the community to warm up and work with further
STEP 5
Automated chatbot integrated with CRM
Developed chatbot with automated messages to talk with incoming leads in Direct / Messenger and convert them to qualified clients in CRM
Portfolio
SMM-strategy for the online English school for kids
The CEO asked for developing the social media marketing strategy in Instagram for the fully new startup - a newly-opened online English school teaching Russian-speaking kids.
The client asked us to improve their social pages to better show their cases to potential audience and elaborate the strategy for gaining new customers.
The client asked us to improve their social pages to better show their cases to potential audience and elaborate the strategy for gaining new customers.
The client asked us to improve their social pages to better show their cases to potential audience and elaborate the strategy for gaining new customers.
The client asked us to design the feed for their social pages and create a content strategy for the first steps to warm up the audience before the 1st-course launch.
EXPLORE THE CASE
AFTER 1 month
Instagram
0 to 112 subscribers for 1 month
120 likes under every post
up to 10,510 reach
up to 9,843 views
SMM for IT academy
The client asked us to design the feed for their social pages and create a content strategy for the first steps to warm up the audience before the 1st-course launch.
The client asked us to design the feed for their social pages and create a content strategy for the first steps to warm up the audience before the 1st-course launch.
The client asked us to design the feed for their social pages and create a content strategy for the first steps to warm up the audience before the 1st-course launch.